

eTab provides casual dining venues (i.e. venues with table service and a bar) an interactive tool that delivers an enhanced patron dining experience, while also addressing the operational and marketing needs of casual dining restaurant chains. eTab’s self-service technology device (SST) allows patrons to order at their table by engaging the menu application on a portable, seven inch, web-enabled, interactive touch screen computer. The SST is integrated with the restaurant’s legacy POS system, thus, speaking the same “language” the restaurant currently uses, which prevents kitchen or wait staff confusion.
The entire menu contained within the legacy POS system is programmed into an eTab proxy server located on site and sent over eTab’s secure wireless network to the SST, creating an electronic, interactive menu. The SST features an easy-to-use, touch screen “smart phone” interface that allows the patron not only to order any menu item, but also to personalize their food and drinks to taste, e.g., preparation, substitutes, etc. The proxy server is also connected to the company’s off-site central server, which serves as a repository of the rules engine that directs the interface with each SST.
When an order is placed both the kitchen/bar AND the server (who has a handheld SST and can be summoned by the patron for questions, tableside ordering, etc.) are notified through existing methods (e.g. printer). By placing orders over the existing POS system, operations proceed with minimal adaptation by the wait staff and kitchen/bar. eTab’s ordering method reduces inefficient operational delays, ensures orders are placed quicker and guarantees that each server is aware of the status at each of their tables, which also allows management to track server performance. When the patron is ready to pay, they can calculate the tip and split the bill on the device, then use the secure, PCI compliant credit card swipe to pay (or summon the server to pay with cash). Receipts can be delivered via e-mail or printed out in the traditional manner from the POS system and delivered by the server.