

eTab understands the many operational, logistical, wait staff and on-premise promotion challenges facing restaurants operators and overcomes them with a suite of value-creating benefits:
eTab drives enhanced revenue & operational efficiencies
Providing the patron a self service menu linked to the server’s handheld unit creates a myriad of operations-enhancing benefits that virtually guarantee incremental revenue and profit for the restaurant. In pilot testing revenue increases of approximately ten percent (10%) were achieved. Operation-enhancing benefits include:
- The time to first drinks is faster and reorders increase:
eTab instantly engages the customer and shortens the time to ordering. Quicker orders consistently result in more reorders, driving incremental profits.
- The time to order food is faster:
Faster orders free the server to wait on more tables or spend more time socializing with patrons (if desired by management), and often results in increased food orders.
- Upselling is guaranteed:
eTab’s ensures patrons are prompted to reorder drinks. Upselling to other profitable items such as side orders, appetizers, specialty drinks, desserts, etc is easily achieved through prominent placement in the menu and revenue-enhancing suggestions. Servers can also be prompted on their handhelds to upsell.
- The time to pay is faster:
The top patron frustration is the inability to pay and leave promptly. The average time for this process is eleven minutes in a busy, table service restaurant. eTab makes payment a rapid, satisfying experience.
- Tables turn faster:
Faster time to first drinks, food ordering and payment increases table turn velocity, which is particularly valuable during peak times.
- Connecting with patrons is easier:
eTab’s interactive platform makes it far easier to prompt patrons to enter their e-mail address and join the restaurant’s affinity and social media programs.